000 01044cam a2200313 a 4500
008
020 _a9781412948395 (paperback)
040 _aNUST
_cNUST
049 _aMAIN
090 _aP95.815
_bWIN
100 1 _aWindahl, Sven.
245 1 0 _aUsing communication theory :
_ban introduction to planned communication /
_cSven Windahl and Benno H. Signitzer with Jean T. Olson.
250 _aSecond edition.
260 _aLos Angeles :
_bSAGE publications,
_c2009.
300 _ax, 302 pages :
_billustrations ;
_c24 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes Index.
504 _aIncludes bibliographical references.
650 0 _aCommunication planning.
650 0 _aMass media
_xPlanning.
700 1 _aSignitzer, Benno.,
_aauthor.
700 1 _aOlson, Jean T.,
_aauthor.
907 _a.b10304332
_b11-06-21
_c06-12-11
003
005 20230123141203.0
942 _cBOOKS
_kP95.815
_mWIN
999 _c169168
_d169168