| 000 | 00804nam a22002778a 4500 | ||
|---|---|---|---|
| 008 | |||
| 020 | _a0395790050(pbk ) | ||
| 049 | _aMAIN | ||
| 050 | 0 | 0 |
_aHF5415 _bDIB |
| 100 | 1 | _aDibb, Sally. | |
| 245 | 1 | 4 |
_aMarketing : _bconcepts +strategies / _cSally Dibb. |
| 250 | _a3rd edition. | ||
| 260 |
_aBoston ; _aHoughton Mifflin Company : _bRoutledge, _c1997. |
||
| 300 |
_axxi, 842 p. : _bill. ; _c30 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 500 | _aIncludes Index. | ||
| 650 | 0 |
_aMarketing _xConcepts +strategies. |
|
| 700 | _aSimskin, Lyndon. | ||
| 700 | _aFerrell, O.C. | ||
| 700 | _aPride, William M. | ||
| 907 |
_a.b10237227 _b02-12-11 _c16-03-07 |
||
| 003 | |||
| 005 | 20230123134415.0 | ||
| 040 | _cNUST | ||
| 942 | _cBOOKS | ||
| 999 |
_c165382 _d165382 |
||