000 00824nam a2200229 a 4500
003 OSt
005 20240223104920.0
008
020 _a0866360611 (hardback.)
040 _cNUST
_aNUST
_beng
_dNUST
_erda
050 _aHF5415 DIR
100 1 _aThe Direct Marketing Creative Guide
245 1 0 _aDirect marketing design :
_ccreativity in direct response advertising /
_cby The Direct Marketing Creative Guide ;edited by Richard N. Harbert.
260 _aNew York :
_bPBC International,
_c©1988.
300 _a242 pages. :
_bcol. illustrations. ;
_c30 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aindex
650 _2Marketing
942 _cBOOKS
_kHF5415
_2lcc
_hHF5415 DIR
_mDIR
_n0
999 _c157667
_d157667