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003 OSt
005 20240226130846.0
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020 _a0071003045 (paperback)
040 _cNUST
_aNUST
_beng
_dNUST
_erda
050 0 0 _aHF5415 STA
100 1 _aStanton, William J.
245 1 0 _aFundamentals of marketing /
_cWilliam J. Stanton, and Charles Futrell.
250 _aEighth edition
260 _aNew York :
_bMcGraw-Hill,
_c©1987.
300 _axx, 666 pages
_billustrations (some colour.) ;
_c25 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
440 0 _aMcGraw-Hill series in marketing.
504 _aIncludes bibliographical references and index
650 0 _aMarketing.
700 1 _aFutrell, Charles.
942 _cBOOKS
_2lcc
_hHF5415
_kHF
_mSTA
_n0
999 _c156616
_d156616