000 00795nam a2200265 a 4500
008
020 _a0750622393 (pbk.)
049 _aMAIN
090 _aHF5823
245 0 4 _aThe Practice of advertising /
_cedited by Normam A. Hart.
250 _a4th ed.
260 _aLondon :
_bButterworth-Heinemann,
_c1995.
300 _axxii, 287 p. :
_bill. ;
_c24 cm.
440 1 _aThe Marketing series professional development.
500 _aIncludes index.
504 _aIncludes bibliographical references.
650 0 _aAdvertising.
700 1 _aHart, Norman A.
710 2 _aChartered Institute of Marketing.
907 _a.b10037883
_b09-07-04
_c17-04-03
003
005 20230123133643.0
040 _cNUST
942 _cBOOKS
_kHF5823
999 _c152328
_d152328