000 00742nam a2200241 a 4500
008
020 _a0256122466 (cased)
049 _aMAIN
090 _aHF5415.13
_bBER
100 1 _aBernhardt, Kenneth L.
245 1 0 _aCases in marketing management /
_cKenneth L. Bernhardt, Thomas C. Kinnear.
250 _a6th ed.
260 _aBurr Ridge, Ill. :
_bIrwin,
_c1994.
300 _axiv, 754 p. :
_bill. ;
_c24 cm.
650 0 _aMarketing
_xManagement
_xCase studies.
650 0 _aMarketing
_xDecision making
_xCase studies.
700 1 _aKinnear, Thomas C.
907 _a.b10087151
_b16-04-12
_c29-08-03
003
005 20230123133407.0
040 _cNUST
942 _cBOOKS
_kHF5415.13
_mBER
999 _c147830
_d147830