000 00849nam a2200253 a 4500
003 OSt
005 20240222114504.0
008
020 _a0030540186 (hardback)
040 _cNUST
_aNUST
_beng
_dNUST
_erda
050 _aHF5415 BOO
100 1 _eAuthor
_qBoone, Louis E
245 1 0 _aContemporary marketing /
_cLouis E. Boone, David L. Kurtz.
250 _aSeventh edition
260 _aFort Worth, TX :
_bDryden Press,
_cc1992.
300 _axxvii, 683, [49] pages. :
_bcolour. illustrations. ;
_c29 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references.
650 0 _aMarketing.
700 1 _aKurtz, David L.
_eAuthor
942 _cBOOKS
_kHF
_mBOO
_2lcc
_eSeventh edition
_hHF5415
_n0
999 _c147529
_d147529