000 00811nam a2200253 a 4500
003 OSt
005 20240226125204.0
008
020 _a0070608814 (hardcover)
040 _cNUST
_aNUST
_beng
_dNUST
_erda
050 _aHF5415 STA
100 1 _aStanton, William J.
245 1 0 _aFundamentals of marketing /
_cWilliam J. Stanton.
250 _aFifth edition.
260 _aNew York :
_bMcGraw-Hill,
_c©1978.
300 _axvii, 636 pages
_billustrations
_c25 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
440 0 _aMcGraw-Hill series in marketing.
504 _aIncludes bibliographical references and index
650 0 _aMarketing.
942 _cBOOKS
_kHF
_2lcc
_hHF5415
_mSTA
_n0
999 _c145613
_d145613