| 000 | 00976nam a2200265 a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20240223105116.0 | ||
| 008 | |||
| 020 | _a9780256091823 (hardcover) | ||
| 040 |
_cNUST _aNUST _beng _dNUST _erda |
||
| 050 | _aHF5415 BER | ||
| 100 |
_aBerkowitz, Eric N. _eAuthor _qBerkowitz, Eric N. |
||
| 245 | 0 | 0 |
_aMarketing / _cEric N. Berkowitz ; Roger A Kerin ; Steven W Hartley ; William Rudelius. |
| 250 | _aThird edition. | ||
| 260 |
_aHomewood : _bIrwin, _c©1992. |
||
| 300 |
_axxiv, 791 pages : _billustrations (some colour) ; _c26 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aKerin, Roger A. _eAuthor _qKerin, Roger A. |
|
| 700 | 1 |
_aHartley, Steven W _eAuthor _qHartley, Steven W |
|
| 942 |
_cBOOKS _kHF _2lcc _eThird edition. _hHF5415 _mBER _n0 |
||
| 999 |
_c145595 _d145595 |
||