000 00626nam a2200217 a 4500
008
020 _a0750683864 (pbk. )
049 _aMAIN
090 _aHF5415.13
_bMCD
100 1 _aMcDonald, Malcolm.
245 1 0 _aMarketing plans :
_bhow to prepare them, how to use them /
_cMalcolm McDonald.
260 _aAmsterdam :
_bElsevier,
_c2007.
300 _a6 th ed.
300 _axvii, 675 p. :
_bill. ;
_c25 cm.
500 _aIncludes index.
907 _a.b10306894
_b19-07-12
_c02-02-12
003
005 20230123125401.0
040 _cNUST
942 _cBOOKS
_kHF5415.13
_mMCD
999 _c140577
_d140577