000 00785nam a2200241 a 4500
008
020 _a0333613511 (pbk. )
049 _aMAIN
090 _aHF5415.12
_bBRO
100 1 _aBrown, Linden.
245 1 0 _aCompetitive marketing strategy for Europe :
_bdeveloping, maintaining and defending competitive advantage /
_cLinden Brown and Malcolm McDonald.
260 _aLondon :
_bMacmillan Press,
_c1994.
300 _axi , 370 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references.
500 _aIncludes index.
650 _aMarketing.
700 _aMcdonald, Malcolm.
907 _a.b10306791
_b19-07-12
_c01-02-12
003
005 20230123125400.0
040 _cNUST
942 _cBOOKS
_kHF5415.12
_mBRO
999 _c140562
_d140562