| 000 | 00908pam a2200253 a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20251117152912.0 | ||
| 008 | |||
| 020 | _a9780024182647 (Hardcover) | ||
| 040 |
_cNUST _aNUST _beng _dNUST _erda |
||
| 050 | _aHF5415.13 SUD | ||
| 100 | 1 |
_aSudharshan, Devanathan _eAuthor |
|
| 245 | 1 | 0 |
_aMarketing strategy : _brelationships, offerings, timing and resource allocation / _cDevanathan Sudharshan. |
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c©1995 |
||
| 300 |
_axvii, 446 pages : _bIllustrations ; _c25 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 | _aStrategic planning. | |
| 650 | 0 | _aCompetition. | |
| 942 |
_cBOOKS _kHF5 _mSUD _2lcc _hHF5415.13 SUD _n0 |
||
| 999 |
_c130292 _d130292 |
||