Marketing interaction : a decision game / Stephen K. Keiser, Max E. Lupul.
Material type:
TextSeries: The PPC marketing seriesPublication details: Tulsa : PPC Books, ©1977.Description: x, 58 pages., [77] leaves : illustration., forms ; 28 cmContent type: - text
- unmediated
- volume
- 0878140298 (paperback.)
- HF5415 KEI
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