Marketing strategy : relationships, offerings, timing and resource allocation / Devanathan Sudharshan.
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, ©1995Description: xvii, 446 pages : Illustrations ; 25 cmContent type: - text
- unmediated
- volume
- 9780024182647 (Hardcover)
- HF5415.13 SUD
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Main Library | NFIC | HF5415.13 SUD (Browse shelf(Opens below)) | 13408 | 1 | Donation | 92003004868 |
Includes bibliographical references.
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