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Product-country images : impact and role in international marketing / Nicolas Papadopoulos, Louise A. Heslop, editors.

Contributor(s): Material type: TextPublication details: New York : International Business Press, c1993.Description: xxvi, 477 p. : ill. ; 22 cmISBN:
  • 156024237X (pbk.)
Subject(s):
Item type: Ordinary Loan Books
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Ordinary Loan Books Main Library NFIC HF5415.122 PAP (Browse shelf(Opens below)) Available 92004042402

Includes bibliographical references.

Includes index

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