Fashion : from concept to consumer / Gini Stephens Frings
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, [2008].Edition: 9th edDescription: xxii, 474 p. : ill. ; 29 cmISBN: - 9781292039497 (pbk.)
Ordinary Loan Books
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Main Library | NFIC | TT518 FRI (Browse shelf(Opens below)) | Available | 92004041891 |
Includes index.
Includes bibliographical references.
The fundamentals of fashion -- Fashion development -- Consumer demand and fashion marketing -- Fashion change and consumer acceptance -- Fashion research and resources -- The raw materials of fashion -- Textile fiber and fabric production -- Textile product development and marketing -- Trims, leather, and fur -- Fashion manufacturing and marketing -- International fashion -- Product and design development -- Apparel production and global sourcing -- Accessory and fur manufacturing -- Wholesale marketing and distribution -- Fashion retailing -- Retailing -- Retail fashion merchandising -- Retail fashion marketing.
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