<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Internet marketing</title>
    <subTitle>building advantage in the networked economy</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Mohammed, Rafi.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">Boston</placeTerm>
    </place>
    <publisher>McGraw-Hill/Irwin marketspaceU</publisher>
    <dateIssued>c2004</dateIssued>
    <edition>2nd. ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxxi, 743 p. : ill. ; 27 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Rafi A. Mohammed... [et al.]</note>
  <note>Accompanied by access to online resource: Powerweb : E-business (contains online access code)</note>
  <note>Includes index.</note>
  <note>Includes bibliographical references.</note>
  <subject authority="lcsh">
    <topic>Internet marketing</topic>
  </subject>
  <identifier type="isbn">0072538422 (hbk.)</identifier>
  <recordInfo>
    <recordContentSource authority="marcorg"/>
    <recordCreationDate encoding="marc">      </recordCreationDate>
    <recordChangeDate encoding="iso8601">20230120133830.0</recordChangeDate>
  </recordInfo>
</mods>
