Thompson, Arthur A.

Crafting and executing strategy : text and readings / Arthur A. Thompson Jr and A.J. Strickland III. - 12th ed. - Boston : McGraw-Hill ; 2001 - xxxix, 714 p. : col. ill. ; 26 cm.

Includes index.

Includes bibliographical references.

0072319801 (pbk.)


Strategic planning.
Business planning.