Johnson, Gerry,
Exploring strategy : text and cases /
Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin and Patrick Regner.
- Eleventh edition.
- United Kingdom : Pearson, ©2017.
- xxviii, 797 pages : illustrations (some color) 27 cm.
Includes bibliographical references and index.
9781292145174 (alk. paper) 9781292145129 (pbk.)
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.
HD30.28 JOH