Holloman, Christer.,  author. <br/><br/>
The social media MBA in practice :  an essential collection of inspirational case studies to influence your social media strategy/ 
Christer Holloman. 
 - West Sussex, U. K :  John Wiley & Sons,   2013. 
 - xvii, 299 pages :  illustrations ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781118524541 (hardback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media.