TY  - BOOK
AU  - Brown,Stephen
TI  - Brands and branding
SN  - 9781473919525 (paperback)
PY  - 2016///
CY  - Los Angeles
PB  -  SAGE
KW  - Branding (Marketing)
KW  - Brand name products
N1  - Includes index; Includes bibliographical references
ER  -