00550pam a2200193 a 4500008004100000020002100041100001900062245006800081250001200149260004000161300003200201504004100233500002000274650001700294700001800311003000100329005001700330040000900347                                          a0273634356 (pbk)  aJefkins, Frank 0aAdvertising/cFrank Jefkins,revised and edited by Daniel Yadin.  a4th ed.  aHarlow :bPearson Education,c2000.  axxi, 394 p. bill. c23 cm.  aIncludes bibliographical references.  aIncludes index.  aAdvertising.  aYadin, David.20230123134342.0  cNUST