Stotlar, David K. <br/><br/>
Developing successful sport marketing plans / 
David K. Stotlar. 
 - Morgantown :  Fitness Information Technology,  2001. 
 - xi, 132 p. ;  29 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>1885693249 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports administration.