TY  - BOOK
AU  - Rein,Irving J.
AU  - Kotler,Philip
AU  - Stoller,Martin R.
TI  - High visibility
SN  - 0434910635 (hbk.)
PY  - 1987///
CY  - London
PB  - Heinemann
KW  - Success
KW  - Celebrities
N1  - Includes index; Includes bibliographical references
ER  -