Managing business relationships / 
David Ford... [et al.] 
 - Chichester :  John Wiley,  1998. 
 - xii, 292 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0471970751 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic alliances (Business)<br/>Business networks.