Jauch, Lawrence R.

Business policy and strategic management./ Lawrence R. Jauch and William F. Glueck. - 5th ed. - New York : McGraw-Hill, 1988. - xix, 930 p. : ill. , 23 cm.

Includes index.

0071005072 (pbk.)


Decision making--Case studies.
Industrial management--Decision making--Case studies.--United States