Albaum, Gerald.
International marketing and export management /
Gerald Albaum, Jesper Strandskov and Edwin Duerr.
- 3rd ed.
- Harlow : Addison-Wesley Longman, c1998.
- x, 562 p. : ill. ; 25 cm.
Includes idex.
Includes bibliographical references.
0201419645 (pbk.)
Export marketing--Management.