TY  - BOOK
AU  - 
AU  - Withey,Frank
TI  - Marketing fundamentals, 1998-99
SN  - 0750640340
AV  - HF5415 LAN 
PY  - 1998///, c1997
CY  - Oxford, Boston
PB  - Butterworth-Heinemann
KW  - Marketing
KW  - Great Britain
KW  - Examinations
KW  - Study guides
N1  - Includes bibliographical references and index
ER  -