00856nam a2200241 a 4500008004100000020002200041245009600063260006300159300003500222440002600257504004100283500002000324650004800344650003500392650006100427700002200488700002100510700001800531710003800549003000100587005001700588040000900605                                          a0750604131 (pbk.)00aMarketing financial services /cedited by Christine Ennew, Trevor Watkins, and Mike Wright.  aJordan Hill, Oxford :bHeinemann Professional Pub.,c1990.  axvii, 244 p. :bill. ;c24 cm.  aThe Marketing series.  aIncludes bibliographical references.  aIncludes index. 0aFinancial services industryzGreat Britain. 0aBank marketingzGreat Britain. 0aAdvertisingxFinancial services industryzGreat Britain.1 aEnnew, Christine.1 aWatkins, Trevor.1 aWright, Mike.2 aChartered Institute of Marketing.20230123133745.0  cNUST