TY  - BOOK
AU  - Smith,P.R..
AU  - Chaffey,Dave
ED  - Chartered Institute of Marketing.
TI  - Emarketing excellence: the heart of ebusiness 
SN  - 0750653353 (pbk.)
PY  - 2002///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Internet marketing
N1  - Includes index; Includes bibliographical references
ER  -