TY  - BOOK
AU  - Taylor,Derek
TI  - Hospitality sales and promotion: strategies for success 
SN  - 0750649860 (pbk.)
PY  - 2001///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Hospitality industry
KW  - Marketing
KW  - Management
KW  - Sales promotion
N1  - Includes index; Includes bibliographical references
ER  -