Taylor, Derek. <br/><br/>
Hospitality sales and promotion :  strategies for success / 
Derek Taylor. 
 - Oxford  :  Butterworth-Heinemann,  2001. 
 - xv, 320 p. :  ill. ;  22 cm. 
 - Professional hospitality guides. .
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0750649860 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing.<br/>Hospitality industry--Management.<br/>Sales promotion.