Education and research for marketing and quality management in libraries satellite meeting, Quebec, August 14-16 2001 / edited by Rejean Savard. - Munich : K G Saur for IFLA, 2002. - x, 326 p. ; 22 cm. - IFLA Publications ; 99. .

Includes bibliographical references.

359821829X (cased)


Libraries --Marketing.
Libraries --Public relations.