00921nam a2200277 a 4500 025613412X (cased) MAIN HF5821 ARE Arens, William F. Contemporary advertising / William F. Arens, Courtland L. Bov�ee ; with the editorial collaboration of Jack J. Whidden. 5th ed. Burr Ridge, Ill. : Irwin, 1994. xxx, 573, [81] p. : ill. (some col.) ; 29 cm. The Irwin series in marketing. Bov�ee's name appears first on previous editions. Includes bibliographical references. Includes index. Advertising. Bov�ee, Courtland L. .b10010889 10-07-13 17-04-03 20230123133524.0 NUST BOOKS HF5821 ARE 150032 150032 2023-01-23 00:00:00 19 HF5821 ARE 92003006645 80.00 2023-01-23 BOOKS 0 LCC 0 0 NFIC 0 MAIN MAIN GEN 2023-01-23 80.00