O'Sullivan, Tim, <br/><br/>
Studying the media :  an introduction / 
Tim O'Sullivan, Brian Dutton, Philip Rayner. 
 - 2nd ed. 
 - London :  Arnold,  c1998. 
 - xi, 384 p. :  ill. (some col.) ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>034067685X (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.