Watson, James. <br/><br/>
Media communication :  an introduction to theory and process / 
James Watson. 
 - 3rd.ed. 
 - Hampshire :  Palgrave  2008. 
 - xx, 452p. :  ill. ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0230535496 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media and culture.