Coulson-Thomas, Colin. <br/><br/>
Marketing communications / 
Colin J. Coulson-Thomas. 
 - London :  Butterworth-Heinemann on behalf of the Chartered Institute of Marketing,  1983. 
 - xii, 339 p. ;  24 cm. 
 - The marketing series. .
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references: p. 335. 
<br/><br/><label>ISBN: </label>0750604182 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing.