00687nam a2200229 a 4500 0256122784 (hbk.) MAIN HF5415.33 PET Peter, J. Paul. Understanding consumer behavior / J. Paul Peter and Jerry C. Olson. Burr Ridge, Ill. : Irwin, 1994. xv, 485 p. : ill. (some col.) ; 26 cm. The Irwin series in marketing. Consumer behaviour. Olson, Jerry C. .b10086523 03-10-11 21-08-03 20230123133402.0 NUST BOOKS HF5415.33 PET 147692 147692 2023-01-23 00:00:00 22 HF5415.33 PET 92003004905 80.00 2023-01-23 BOOKS 0 LCC 0 1 NFIC 0 MAIN MAIN GEN 2023-01-23 80.00