<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01033nam a2200277 a 4500</leader>
  <controlfield tag="008">                                        </controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">075062907X (pbk.)</subfield>
  </datafield>
  <datafield tag="049" ind1=" " ind2=" ">
    <subfield code="a">MAIN</subfield>
  </datafield>
  <datafield tag="090" ind1=" " ind2=" ">
    <subfield code="a">HF5415.13 HAT</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Hatton, Angela.</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Effective management for marketing 1996-97 :</subfield>
    <subfield code="b">CIM workbook, advanced certificate syllabus /</subfield>
    <subfield code="c">Angela Hatton and Mike Worsam.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Oxford :</subfield>
    <subfield code="b">Butterworth Heinemann on behalf of the Chartered Institute of Marketing,</subfield>
    <subfield code="c">1996.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xi, 289 p. ; </subfield>
    <subfield code="c">30 cm.</subfield>
  </datafield>
  <datafield tag="440" ind1=" " ind2="4">
    <subfield code="a">The marketing series.</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Includes index.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Marketing </subfield>
    <subfield code="x">Study and teaching.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Marketing</subfield>
    <subfield code="x">Management</subfield>
    <subfield code="x">Examinations</subfield>
    <subfield code="x">Study guides.</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Worsam, Mike.</subfield>
  </datafield>
  <datafield tag="710" ind1="2" ind2=" ">
    <subfield code="a">Chartered Institute of Marketing.</subfield>
  </datafield>
  <datafield tag="740" ind1=" " ind2=" ">
    <subfield code="a">CIM workbook, advanced certificate syllabus :</subfield>
    <subfield code="b">Effective management for marketing 1996-97.</subfield>
  </datafield>
  <datafield tag="907" ind1=" " ind2=" ">
    <subfield code="a">.b10085798</subfield>
    <subfield code="b">29-08-03</subfield>
    <subfield code="c">14-08-03</subfield>
  </datafield>
  <controlfield tag="003"></controlfield>
  <controlfield tag="005">20230123133357.0</controlfield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="c">NUST</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="c">BOOKS</subfield>
    <subfield code="k">HF5415.13 HAT</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">147556</subfield>
    <subfield code="d">147556</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="r">2023-01-23 00:00:00</subfield>
    <subfield code="l">12</subfield>
    <subfield code="o">HF5415.13 HAT</subfield>
    <subfield code="p">92003003508</subfield>
    <subfield code="v">80.00</subfield>
    <subfield code="w">2023-01-23</subfield>
    <subfield code="y">BOOKS</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">LCC</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">NFIC</subfield>
    <subfield code="0">0</subfield>
    <subfield code="a">MAIN</subfield>
    <subfield code="b">MAIN</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2023-01-23</subfield>
    <subfield code="g">80.00</subfield>
  </datafield>
</record>
