Marketing interaction
a decision game
Keiser, Stephen K.
creator
Lupul, Max
joint author.
text
Tulsa
PPC Books
©1977
monographic
x, 58 pages., [77] leaves : illustration., forms ; 28 cm.
Stephen K. Keiser, Max E. Lupul.
Marketing
Decision making
Management games
HF5415 KEI
The PPC marketing series
0878140298 (paperback.)
NUST
20240223115349.0
eng