Oldroyd, Michael. <br/><br/>
Sales and marketing environment 1998-99 :  CIM workbook, certificate syllabus / 
 CIM workbook, certificate syllabus :  sales and marketing environment. 
Mike Oldroyd. 
 - Oxford :  Butterworth-Heinemann on behalf of the Chartered Institute of Marketing,  1998. 
 - x, 287 p. :  ill. ;  30 cm. 
 - The marketing series. .
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>0750640367 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Sales promotion.<br/>Marketing--Problems, exercises, etc.<br/>Sales promotion--Problems, exercises, etc.