TY  - BOOK
AU  - Williamson,Judith
TI  - Decoding advertisements: ideology and meaning in advertising 
SN  - 0714526150 (pbk.)
PY  - 1978///
CY  - London
PB  - Marion Boyars
KW  - Advertising
KW  - Psychological aspects
N1  - Includes bibliographical references
ER  -