Phillips, Chris. <br/><br/>
International marketing strategy :  analysis, development, and implementation / 
Chris Phillips, Isobel Doole, and Robin Lowe. 
 - London ;  New York :  Routledge,  1994. 
 - xx, 508 p. :  ill. ;  26 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0415089840 0415089859 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Management--Case studies.
<br/><br/><label>Subjects--Index Terms: </label>International marketing.