Hopwood, Maria. <br/><br/>
Sport public relations and communication / 
Maria Hopwood, Paul Kitchin [and] James Skinner. 
 - Oxford :  Elsevier,  2010. 
 - x, 271 p. :  ill. ;  25 cm. 
 - Sports marketing series. .
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9781856176156 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports--Public relations.<br/>Mass media and sports.<br/>Communication in sports.