Stern, Neil Z.

Greentailing and other revolutions in retail : hot ideas that are grabbing customer's attention and raising profits / Neil Z. Stern and Willard N. Ander. - Hoboken : John Wiley and Sons, c2008. - xxviii, 241 p. : ill. ; 24 cm.

Includes index.

Includes bibliographical references.

9780470288580 (hbk.)


Retail trade--Management.