Wright, Ray. <br/><br/>
Consumer behavior / 
Ray Wright. 
 - London :  Thomson Learning,  c2006. 
 - xv, 512 p. :  ill. (some col.) ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>1844801381 (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Motivation research (Marketing)