TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: concepts and cases 
SN  - 0131276751 (pbk.)
PY  - 2005///
CY  - Upper Saddle River, NJ
PB  - Prentice Hall
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references
ER  -