Consumer behavior / 
Leon G. Schiffman... [et al.] 
 - 2nd ed. 
 - Upper Saddle River, N.J. :  Prentice Hall International,  c2001. 
 - xiii, 665 p. :  ill. (some col.), facsims. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0724804277 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Motivation research (Marketing).