Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora and John L. Graham. 
 - 13th ed. 
 - Boston :  McGraw-Hill Irwin,  c2007. 
 - xxxii, 702 p. :  col. ill. +maps  ;  29 cm. 
<br/><br/> Includes indexes. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9780073080062 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.