TY  - BOOK
AU  - Hakansson, Hakan .
AU  - Waluszewski,Alexandra
AU  - Harrison,Debbie
TI  - Rethinking marketing: developing a new understanding of markets 
SN  - 0470021470 (hardback)
AV  - HF5411 HAK 
PY  - 2004///
CY  - West Sussex
PB  - Wiley
KW  - Marketing
KW  - Congresses
N1  - Includes bibliographical references and index
ER  -